Adidas Adizone Trailer
“We got in the zone”
Adidas wanted a mobile station that could be taken on tours across the country to bring their brand to their fans. We teamed up with Concepts on Wheels to create the perfect “Adizone” Trailer.
While Concepts of Wheels focused on the trailer build, we dished out the visual and space design. Taking the iconic Adidas look, we interpreted it into our design concept renderings to create an ultra-cool space to showcase their best wares.
It came in 3D
Everything started from an idea in our mind that was then transferred onto paper with a sketch. From there, our artists rendered in 3D the ultimate space that illuminated modern energy while respecting the fundamentals of the brand.
Good looks were not enough! With the design in place, we went further by providing the space with support for all on-board technology. This included wireless data collection that provided Adidas with key campaign metrics.
- Adobe Creative Suite
- 3D Studio Max
Concepts On Wheels
It was so much fun to be able to create a design for such a well-known, international brand. Our team got so involved with this project that we were eating and breathing Adidas for two months straight! I’d say we got a small taste of what international stardom feels like.