The Globe and Mail reported several results from a survey conducted by Ipsos MediaCT last month, 72% of Canadians are planning to research their gifts online this year and 31% of the respondents would prefer to shop and buy from a small business. However, independent retailers in Canada have not been able to capitalize on this, the Retail Council of Canada shared that 61% have no online presence.
In our travels we’ve encountered many ecommerce solutions. Most recently, we’ve had very pleasant experiences with Shopify. This platform would be a great fit for independent retailers looking to redesign their current websites in order to up their web presence and ecommerce shopping experience.
Here are a few of the pros we found while working with Shopify: Continue Reading